Liquor stores and liquor departments at stores usually tend to have a similar look and feel. Your website says “We are reinventing the way to buy beer, spirits and grocery essentials.” Tell us what that means. We also wanted to bring in other unique items like a larger variety of items to make bloody marys, bitters and other drink accompaniments. Non alcoholic spirits and beer have become extremely popular, and we are continuing to expand that offering and just recently added an N/A beers and seltzers section to our mix & match area. In addition to wine, beer, and spirits, we offer a large variety of meat products from Geiss Meats in Merrill, coffee from Redwood Roasters out of Edgar, bakery items from Kreger Bakery/Cup & Cake, and a large variety of cheeses and meats from around the region. We struggled a little bit on the name as we wanted to offer more than just liquor and beer, so we brought in “market” to really open up what we can offer. You carry more than just beer and spirits. So, we put the wheels into motion to do a full remodel and reopened as Granite View Market. We needed to find a way to sell the inventory that we had to purchase with the building, and, after chatting about it, we felt that reopening it as a higher-end liquor store would be a good use of the building. To preserve the parking for The Garage, we really had no choice. However, it came with a catch we had to buy the inventory too. One day the previous owner called and said he’d be interested in selling the property and building. To keep good neighborly relations, we agreed to lease the parking from them, and within that lease we reserved first-rights to purchase the building and land should they decide to sell. The previous owners of the land didn’t like that our bar patrons were using their parking later at night, even though they weren’t open for business most of the time it was happening. The whole idea to take on the property came about because of the need for more parking at The Garage. We officially opened Granite View Market on May 26th. What gave you the idea to open Granite View Market?
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